From launching Space Healthcare’s innovative raindrop procedure to handling press relations, social media and design work for the Linnaeus Group, one of the UK’s largest veterinary groups, Newsline has a varied client base which spans all elements of healthcare.
Gaining national and international coverage for Space’s unique raindrop procedure – a corneal inlay which eliminates the need for reading glasses – we have worked with some of the UK’s leading health journalists and were able to reach more than 250 million readers worldwide with news of the procedure – a first in its kind in the UK. Prospective patients from as far afield as India and Sri Lanka, and many more from the UK, contacted the Leamington-based surgery with enquires as a direct result of the campaign.
In addition to traditional PR activity, we also run social media campaigns for our healthcare clients – incorporating traditional and sponsored posts to grow followers and post engaging content which will be well-received by the target audience.
Working with Avonvale Veterinary Centres for more than 15 years, Newsline also represents the Linnaeus Group and its practices ranging from Yorkshire to Essex. With in-depth knowledge of the veterinary industry, Newsline has secured coverage on the BBC, The Dog Rescuers, Daily Mail, Daily Express and The Scotsman, along with a host of regional and trade publications, utilising our extensive contacts book within the industry.
Along with the veterinary industry, Newsline also deals with TFJ Private GP Services, securing the Warwickshire-based doctors coverage in The Sun and Daily Express, while placing them with regular columns in local press exploring pertinent health issues facing the public.